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I have just returned from an informative seminar at the Westminster eForum on ‘Policy Priorities for Social Media’. There was a bevy of industry professionals including lawyers, regulators, Heads of Marketing, Social Media and Strategy from a range of organisations. I decided to attend the meeting and pay the fee (which was worth it) because…0 Comments
This week I am writing about the power of online video. There are many stories that need to be told. Once told these stories need to be shared. 72 hours of video are uploaded to YouTube every minute. With that much video content how can we filter out stuff that we want to view? How…0 Comments
So what exactly is User Generated Content? UGC is a term that is used so widely, yet it is not always defined. The OECD (Organisation for Economic Development and Co-operation) defines UGC as: “i) content made publicly over the internet ii) which reflects a certain amount of creative effort, and iii) which is created outside of professional…0 Comments