The VividEcho team is made up of video production trainers, film-makers, project managers, event planners and more! We are constantly learning from each other and we want to share our findings with you through our Blog. We also want to keep you up-to-date with new and exciting projects as we work on them.

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  • 6 useful things I have learnt about Social Media Policy

    I have just returned from an informative seminar at the Westminster eForum on ‘Policy Priorities for Social Media’. There was a bevy of industry professionals including lawyers, regulators, Heads of Marketing, Social Media and Strategy from a range of organisations. I decided to attend the meeting and pay the fee (which was worth it) because…

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  • The power of sharing stories through online video

    This week I am writing about the power of online video. There are many stories that need to be told. Once told these stories need to be shared. 72 hours of video are uploaded to YouTube every minute. With that much video content how can we filter out stuff that we want to view? How…

  • UGC: What, Who and Why?

    So what exactly is User Generated Content? UGC is a term that is used so widely, yet it is not always defined. The OECD (Organisation for Economic Development and Co-operation) defines UGC as: “i) content made publicly over the internet ii) which reflects a certain amount of creative effort, and iii) which is created outside of professional…